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Sustainable Tourism Marketing

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ISBN: 9783039286829 / 9783039286836 Year: Pages: 204 DOI: 10.3390/books978-3-03928-683-6 Language: eng
Publisher: MDPI - Multidisciplinary Digital Publishing Institute
Subject: Business and Management
Added to DOAB on : 2020-06-09 16:38:57
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In this book, we introduce the themes and approaches covered in the issue Sustainable Tourism Marketing. Its objective was to analyze the main contributions made as a result of research related to sustainable tourism–marketing management and current trends in the field. This book gathered articles about the marketing of destinations, and the marketing and communication management of companies and tourism organizations from a sustainable tourism perspective.

Tourism Destination Management

Authors: ---
ISBN: 9783039214716 9783039214723 Year: Pages: 122 DOI: 10.3390/books978-3-03921-472-3 Language: English
Publisher: MDPI - Multidisciplinary Digital Publishing Institute
Subject: Economics
Added to DOAB on : 2019-12-09 11:49:15
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This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established: 1) the management, planning, and marketing of destinations, with special attention to the tourism supply chain, communication, and integral management; 2) the sustainability of resources and capabilities; 3) the renewal of destinations in order to update their offer and main resources to maintain competitiveness; 4) online reputation and communication through social media in order to create and enhance a strong brand image and customer loyalty; and 5) the application of new technologies in order to develop smart destinations. The book is made up of five research studies that focus on analyzing the transition towards a more circular tourist activity in hotels, image as a competitive factor of destinations, the value of cultural creativity, the coherence of online reputation, and the relationship between hotel prices and online reputation in different tourist destinations.

Sustainable Interdisciplinarity: Human-Nature Relations

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ISBN: 9783039281169 9783039281176 Year: Pages: 188 DOI: 10.3390/books978-3-03928-117-6 Language: English
Publisher: MDPI - Multidisciplinary Digital Publishing Institute
Subject: Science (General)
Added to DOAB on : 2020-01-30 16:39:46
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Sustainable interdisciplinarity focuses on human–nature relations and a multitude of contemporary overlapping research between society and the environment. A variety of disciplines have played a large part in better understanding sustainable development since its high-profile emergence approximately a quarter of a century ago. At present, the forefront of sustainability research is an array of methods, techniques, and growing knowledge base that considers past, present, and future pathways. Specific multidisciplinary concentrations within the scope of societal changes, urban landscape transformations, international environmental comparative studies, as well as key theories and dynamics relating to sustainable performance are explored. Specializations in complex sustainability issues address international governance arrangements, rules, and organizations—both public and private—within the scope of four themes: sustainability, human geography, environment, and interdisciplinary societal studies. This book contains eleven thoroughly refereed contributions concerning pressing issues that interlink sustainable interdisciplinarity with the presented themes in terms of the human–nature interface.

Sustainable Directions in Tourism

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ISBN: 9783039217724 9783039217731 Year: Pages: 302 DOI: 10.3390/books978-3-03921-773-1 Language: English
Publisher: MDPI - Multidisciplinary Digital Publishing Institute
Subject: Economics
Added to DOAB on : 2019-12-09 11:49:16
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Within the framework of tourism companies and tourist destinations, the question of sustainability is gaining importance. Tourists are increasingly aware of the importance of sustainability criteria, awarding greater value to sustainable destinations. Sustainability refers to a wide range of aspects related to climate change, the economic organization of tourism, social values or questions, job creation, and the necessary protection of the culture of destinations and the environment. Therefore, there is a need for studies that consider these aspects in order to achieve the sustainable development of tourist destinations. Fundamental to this is discovering to what degree tourism companies and destinations approach these questions in the strategies they use to deal with problems stemming from their attempts to be more sustainable. Conceptual papers and empirical research on the economic, social, cultural, and environmental aspects related to tourism companies and destinations are welcome. Studies that analyze how these questions and the concept of sustainability are included in tourism companies and destinations are necessary in these modern times. This book was established for these reasons, dedicated to examining sustainability in tourism. The papers included in this Special Issue can help us to determine the new directions being addressed in the research on sustainability tourism.

Keywords

learning-based tourism --- science museum --- motivation --- constraint --- museum planning --- physical environment (PhE) --- visitor behavior --- visitor satisfaction --- all-for-one tourism --- spatial analysis --- tourism evaluation --- mountain areas --- sustainability services marketing matrix --- cluster analysis --- tourism indicators --- regional disparity --- tourism --- sustainability --- climate change --- choice experiment --- islands --- sustainable tourism --- strategic planning --- A’WOT --- TOWS matrix --- agritourism --- sustainable development --- the “health” of rural settlements --- Apuseni mountains --- forecast through a logistic model --- air pollution --- inbound tourism --- China, PM10 --- regression discontinuity design --- community-based tourism --- local community --- sustainable tourism --- destination development --- sense of belonging --- pro-social/pro-environmental behavior --- discrete choice experiments --- invasive species control --- tourists’ preferences --- two stage on-site sampling --- negative externalities --- event quality --- tourist satisfaction --- place attachment --- behavioral intentions --- sport tourism --- sporting event --- ecolabel --- sustainable tourism --- certification --- hotel management --- campsites --- ecolabel adoption --- electricity --- tourism --- time series --- forecasting --- sustainability --- purchasing --- supply chain --- qualitative methodology --- hotel industry --- semantic analysis --- ICT --- essential marketing --- tourism and sustainability --- value and tourism --- internet search index --- deep learning framework --- LSTM model --- hotel accommodation demands --- forecasting performance --- tourism --- compartmentalisation --- sustainable daily practices --- young adults

Scenarios and Indicators for Sustainable Development–Towards A Critical Assessment of Achievements and Challenges

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ISBN: 9783038976721 Year: Pages: 180 DOI: 10.3390/books978-3-03897-673-8 Language: English
Publisher: MDPI - Multidisciplinary Digital Publishing Institute
Subject: Economics
Added to DOAB on : 2019-03-21 15:50:41
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Globalization and telecoupling are enhancing the complexity of the coupled socio-ecological system constituted by the interaction between the global ecosphere and the anthroposphere. As a result, the demand for tools to identify transformative innovations, assess future risks, and support precautionary decisions for sustainability is growing by the day in business and politics. Scenarios are a means of simplification, reducing the real-world complexity to a limited number of essential factors to analyze their interactions and support policy formulation, with indicators as communication and monitoring tools. In particular, in a time of fake news and alternative truths a critical reflection amongst producers and users of scenarios and indicators is overdue; the capability for critical self-reflection is what distinguishes science from pseudo-science, and is a condition of trust. The authors of this book test established measurement and modeling approaches against new challenges, assess the weaknesses of prevailing innovation theories and the political-ideological embedment of archetypical scenarios, highlight deficits in taking the physical basics into account, and the need to understand global interaction and the stepwise process of energy transitions, point out technical as well as conceptual weaknesses in data collection, harmonization and indicator generation, always with a view to solving problems.

Marketing for Sustainable Tourism

Authors: ---
ISBN: 9783039288731 / 9783039288748 Year: Pages: 260 DOI: 10.3390/books978-3-03928-874-8 Language: eng
Publisher: MDPI - Multidisciplinary Digital Publishing Institute
Subject: Economics
Added to DOAB on : 2020-06-09 16:38:57
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The aim of the Special Issue is to discuss the main current topics concerning marketing for sustainable tourism with reference to territories (i.e., tourism destinations, protected areas, parks and/or natural sites, UNESCO World Heritage Sites, rural regions/areas, etc.) and tourism enterprises and/or organisations (i.e., destination management organisations, hospitality enterprises, restaurant enterprises, cableway companies, travel agencies, etc.). In destinations where natural resources are pull factors for tourism development, the relationships among local actors (public, private, and local community), as well as marketing choices, are essential to develop sustainable tourism products. To this end, the Special Issue encourages papers that analyse marketing strategies adopted by tourism destinations and/or tourism enterprises to avoid overtourism, to manage mass sustainable tourism (as defined by Weaver, 2000), and to encourage and promote sustainable tourism in marginal areas or in territories suffering lack of integration in the tourism offer. Special attention will be given to contributions on the best practices to manage territories and/or enterprises adopting sustainable marketing strategies.

Keywords

tourism development --- economic growth --- panel threshold regression model --- disaster-stricken counties --- Wenchuan earthquake --- Butler’s Tourism Area Life Cycle --- customer satisfaction --- experiential marketing --- tourism factory --- tourism marketing --- service innovation --- post-industrial tourism --- The Industrial Monuments Route --- business models --- multi-attraction travel --- social network analysis --- degree centrality --- density --- tourist behaviors --- tourism destination image --- behavioral intention --- Chinese tourist --- hot spring --- customer satisfaction --- interpretive structural modeling --- decisive factors --- grounded theory --- country brand --- gastronomy --- tourism --- Spain --- ski-resort management --- ski-resort marketing --- ski resorts --- audit --- mountain tourism --- tourism development --- Lanzarote --- sustainability --- alternative product development --- strategy --- biospheric values --- environmental self-identity --- environmental self-efficacy --- personal norm --- tourists’ environmentally responsible behavior --- China --- Seasonality --- tourism demand --- expenditure --- seemingly unrelated regression --- destination marketing --- tourism advertisement --- sustainability --- responsible tourism --- transit port --- port of call --- Mediterranean cruise destinations --- experience economy --- pleasure --- satisfaction --- airport image --- sustainable development of airport --- destination offering --- destination attribute --- visitor experience --- online review --- micro-scale destination --- local attraction --- UCG --- economic sustainability --- sustainable tourism --- positioning --- destination marketing --- tourist intelligence --- n/a

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